Content systems for creators & founders

I build content systems that turn what you create into a distribution machine.

I work alongside you as your growth and marketing partner — AI-fluent, with 5+ years building content for some of the biggest creators online.

Book a call See the results
Trusted by creators with 100M+ combined views
100M+
Views generated
30+
Creators & brands
2000+
Shorts produced
6+
Years in the business
What I do

Two ways to build your content system.

Most popular
Done-for-you

I build & run your content system

Hand me your long-form and I handle the rest — a full pipeline that turns every upload into a week of platform-native content.

  • Strategy, hooks & content calendar built around you
  • Shorts, Reels & TikToks produced and scheduled
  • Consistent formatting engineered for retention
  • Monthly reporting on what's working
1:1 coaching & consulting

I help you build it yourself

For creators and teams who want to own the system. I audit what you have and coach you to run it with confidence.

  • Full audit of your current content & distribution
  • A repeatable system your team can run
  • Hook, editing & packaging frameworks
  • Ongoing feedback and accountability
Case studies

Real systems. Real numbers.

Eric Rosen, chess YouTuber: 8.5M views in five months across Shorts and Reels
8.5M
views in ~5 months across Shorts & Reels
Eric Rosen
Eric Rosen
Chess YouTuber · 700K+ subs
Perpetual Chess Podcast: 3M+ views from 500+ clips cut from the weekly show
3M+
views from 500+ clips cut from the weekly show
Perpetual Chess Podcast
Perpetual Chess Podcast
Chess podcast
Jancy Family YouTube channel: 500K average views per long-form video
500K
average views per long-form YouTube video
Jancy Family
Jancy Family
Family YouTube channel
The Lineup: 2.5M views in a month from short-form edits
2.5M
views in a month
The Lineup
The Lineup
YouTube channel
Before & after

One video in. A week of content out.

Before — one long upload
Long-form podcast episode thumbnail
After — a distribution machine
Vertical clip cut from the same episode
Vertical clip cut from the same episode
Vertical clip cut from the same episode
Before & after

See it happen in one take.

A Duolingo ad, before and after the edit. Same footage, same voiceover, same product. What changes is the pacing, the sound and what lands on screen, and that is the part that decides whether anyone stays past the first swipe.

A hook rebuilt for the first three seconds
Captions, sound design and B-roll timed to the beat
Delivered in 9:16, ready to post
See more work Plays straight through: the raw take first, the finished cut second.
In their words

What it's like to work with me.

On set

Wolfie says it better than I can.

Filmed on set with the cameras still rolling. Wolfie talking about the edits between takes, unprompted and unscripted.

Wolfie
youtuber · 10M+ followers
Sound on.
"

Shorts are perfect! And on time, Thank you.

Alessia Santeramo
Chess creator · 500K+ followers
"

You're a legend Bro, The edits are on point!

Wolfie
youtuber · 10M+ followers
"

Hey! The clips look good to post. I went ahead and retitled them

Eric Rosen
Chess YouTuber · 700K+ subscribers

Book a free call and I'll map your content distribution system.

Book a call Message on WhatsApp
Book a call

Pick a time that works for you.

Take a free slot straight from my calendar. We go through your channel, what you are posting now, and where the gaps are. You leave with a plan either way.

  • Free, and no obligation to work together
  • Times are shown in your own timezone
  • Calendar invite and reminder sent by email

Nothing fits? Message me on WhatsApp and we will find a time.